by Verena Zipperer | Sep 13, 2023 | concepts, culture, standard, success, theories, tools
Translating is much more than simply transferring words from one language to another. The job of a translator involves conveying meaning, voice, context, culture, mood, and purpose – in all honesty, the list is practically endless. In order to become a translator, one...
by Verena Zipperer | Aug 29, 2023 | communication, concepts, culture, legalese, research, theories, tools
Passion led us here. Indeed. If it was not for my passion about languages, especially the English one, I would not be where I am today. For as long as I can remember, the grey matter residing inside my skull was keen on soaking up new and more knowledge. The end of...
by Verena Zipperer | Aug 29, 2023 | communication, culture, standard, success, theories, tools
Am I good enough? Self-doubt. Imposter syndrome. I have not been blessed with a surplus of confidence which means I will often doubt myself, question my abilities and let others take the lead. Over the years, though, the silent observer in me has learned to...
by Verena Zipperer | Aug 29, 2023 | communication, concepts, culture, legalese, market, standard, success, theories, tools
Write without fear. Edit without mercy. It takes confidence (or ‘guts’, if you like) to write without fear. But this three-word sentence contains so much truth. Write without fear. For more than a decade now I have translated for various in-house clients, direct...
by Verena Zipperer | Aug 29, 2023 | culture, glossary, success, tools
All we have is words – All we have is worlds One letter. A totally different meaning. Mistake or playfulness? Who knows… If you have words, you literally have worlds at your disposal. All the worlds mean nothing, if you don’t have words to express yourself. When first...
by Verena Zipperer | Aug 28, 2023 | communication, culture, target, Uncategorized
I have translated for NGOs for more than a decade by now. They all have different causes, different goals that spur them on, different people, ethnicities, et cetera, they care about. To me, there is one maxim: Leave no one behind. And, looking at the NGOs I have the...